Originally published in The National Law Review
Online review sites can be incredibly beneficial for lawyers. Not only do they provide information for potential clients and colleagues interested in hiring for a contract position, but they “boost” your search engine results signal. In fact, a recent study from Speigel Research Center shows that the higher and more valuable the service is perceived to be, the more a potential client relies on reviews.
As a recent guest blogger for The National Law Review, I highlighted some important things that every attorney should know about online review sites, including:
- The importance of claiming your online review listings
- Five high-traffic sites that you should be managing your reviews on
- Tips on how to deal with negative reviews
- One thing that you should never do (at risk of losing your personal credibility completely)
There are a number of applicable strategies in this post that you can incorporate right now to take better advantage of your online reviews. Read the entire post here.